What is it?
Digitization is on everyone’s lips and is affecting almost every aspect of our lives, even if it is taking very different forms.
Small, medium, and large enterprises need to proactively consider the approaches being opened up by digitization and to constantly reassess these in the manner of a “moving target”. Current and future staff in management roles therefore face increasing demands when it comes both to financial and technical tasks, but also needs related to value-creation.
The master’s degree program in Digital Business Management explicitly addresses these needs by teaching specific skills in areas such as data science, business informatics, value creation, marketing, and management. Other issues, such as sustainability, are also playing a larger role when it comes to digitization.
What can I do with it?
The master’s degree program in Digital Business Management prepares students for the digitization challenges and needs faced by enterprises. The management skills taught as part of the degree give students the ability to lead teams inside enterprises, paving the way for professional careers and management roles with responsibility for staff in all areas of a company or organization.
After completing the degree, graduates can choose to move into small, medium, or large enterprises, as these are all affected by digitization and the digital transformation. The skills acquired can also be used in the public sector.
For degree-seeking students: detailed information on admission requirements, application deadlines, etc. can be found on the German page.
Structure of the studies
The study plan provides an overview of the content and specializations covered in each semester. More detailed information on the course content can be found in the module handbook and the curriculum.