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Media Management

At a glance

Study Location Wiesbaden | Campus Unter den Eichen
Faculty Design Computer Science Media
Degree Bachelor of Science
Standard Period Of Study 7 Semester
Course Language German
Type Of Study full-time
Admission Requirements NC - zulassungsbeschränkt Bewerbungsschluss: 15. Januar/15. Juli
Start Of Study winter semester summer semester
Accreditation Internal accreditation
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Further questions?

What is it?

The Media Management program focuses on management and includes training in design and technology.

What to expect:

  • Basics in media economics, law, media research, information and communication technology, media technology and design
  • Specializations: “International Media Management”, “Interactive Media & User Interfaces” or “Motion Image & Sound”
  • Strong emphasis on practical experience through project studies and a compulsory internship
  • Mobility window to study abroad for a semester 

What can I do with it?

You have access to a wide range of professional fields, including:

  • Management
  • Marketing
  • Market research
  • Financial management
  • Human resources
  • Social media

Hochschule RheinMain also offers a master’s degree program in Media & Design Management if you wish to further specialize and deepen your knowledge.

For degree-seeking students: detailed information on admission requirements, application deadlines, etc. can be found on the German page.

How is it structured?

The B.Sc. in Media Management is a seven-semester program with a modular structure. It is organized as follows:

  • Semesters 1–2: Learn the basics of business, media technology and design, software tools, media research, and media law.
  • Semester 3: Choose a specialization and take courses like Media Marketing and Finance and Accounting.
  • Semester 4: Use your knowledge in practical projects and study topics such as business management, organization, and human resources.
  • Semester 5: Complete a required internship to gain real work experience.
  • Semester 6: Continue your specialization with courses in Digital Business to strengthen your strategic and technical skills.
  • Semester 7: Write your bachelor’s thesis to finish your studies and get ready for your career.

You can find detailed information in the module handbook  (valid from the winter semester 2025/26).

What will I learn?

The Media Management program centers on management. You will learn how to run companies, manage media projects and make decisions while focusing on digitalization and sustainability.

It is not just theory, though. You will gain valuable professional experience working on real-life projects with companies and collaborating with industry professionals. 

The network of contacts you will build during your studies will make it easier to launch your career.

Can I go abroad?

We offer a wide range of short- and long-term mobility programs that allow you to study abroad and engage in intercultural exchange with students from around the world.

Long-term programs:

The Media Management program offers excellent opportunities to study abroad and gain international experience. We have close partnerships with renowned higher education institutions around the globe where you can spend a semester abroad and develop valuable intercultural skills. Contact our International Office for help.

Short-term programs:

1. International Summer School:

The degree program organizes an annual international summer school in July/August with a problem-based learning approach (in collaboration with HSRM's TeachingLearningCenter). During this week-long program, you will work in small, international teams to complete real-life tasks given by partner companies. Our partner universities regularly participate in our International Summer School.

2. Marketing Excursion to Zurich

In spring, you can attend our Media and Marketing Excursion to Zurich. It will give you an insight into Zurich's brand and media world. The excursion includes lectures at the University of Zurich and the daily newspaper NZZ (Neue Zürcher Zeitung).

You can find more information and videos in the corresponding tiles below.

 

  • Studierende auf einem Ausflugsboot
    Zurich Excursion

    A look into Zurich's brand and media world.

    Zurich Excursion
  • Studierende vor ihrer PowerPoint Präsentation
    Summer School Wiesbaden

    Final student presentation to our corporate partner Seibert Media.

    Summer School Wiesbaden
  • Studierende und Betreuer an der Kansas Uni
    Summer School in the USA

    Media Management students at the University of Kansas.

    Summer School in the USA

Degree Program Office

Birgit Jüngling/Anke Reich-Hilka (Room B-006/007)
Mon–Fri: 09:00–13:00
Visitor address Unter den Eichen 5 65195 Wiesbaden

Degree Program Head

Degree Program Manager

Dipl.-Geogr. Ayten Gülçehre-Diefenbach

Coordinator roles