The master's degree program in media & design management builds on the two bachelor's programs in communications design and media management or equivalent programs, focusing on instruction in interdisciplinary contents from business, design and information technology. The program's standard period of study amounts to four semesters. New students are accepted each winter semester. Places are allocated as part of a selection process. Students need to complete five compulsory as well as three elective modules that can be chosen according to students' own interests and specialization preferences. The fourth semester is dedicated to composing the master's thesis.

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As part of a course on media concept development and realization, fourth-semester students of the bachelor's program in media management have immersed themselves in the new master's program offerings. The result is an interactive flash animation aiming at providing an entertaining introduction to the program.

Masterious Studies (will be opened in a new browser window)

Program Head

The current program head of the master's program in media & design management is Professor Dr. Stephan Böhm. Find more information about the program head here.

Degree

Master of Arts (M.A.)

Educational Objectives

The master's program in media & design management aims at preparing its graduates for leadership positions in the media industry and in specialized departments of enterprises that deal with designing and managing the communication to clients and other market participants. For work in specialized departments of large enterprises, students are in particular trained to take on executive tasks, for example in the areas product and brand management or public relations. Thus, the program focuses on topics such as planning, control, realization and mastering market communication tools to achieve creative as well as economic goals.

Special emphasis is placed on interdisciplinary competence by combining contents from business, design and information technology.

Career Options

Graduates of the master's program look at professional opportunities in the telecommunications, information technology, media, entertainment and security industries as well as in media-related specialized departments of any enterprise in the industrial, trade or service sector. Graduates are prepared to assume executive and leadership roles in all these areas. Through their familiarity with methods and concepts from the above-mentioned areas in connection with the program's interdisciplinary approach, graduates are in particular groomed for filling positions at intersections between enterprises' specialized departments from the program's subdisciplines media management, communications design and advertising. The program's curriculum is meant to provide students with the management competences and design expertise that will allow them to manage complex projects in their roles as media or design managers, orchestrating the interplay of all project participants across various intersections.

The program contains as well as expands on the curriculum of the former media business and media management and communications design programs. Taking account of current developments in this growing professional area, the program integrated additional areas of specialization as elective concentration modules into its curriculum. The program's graduates are qualified for executive and leadership positions in, for instance, the following professional fields: Film, radio and television Advertising agencies and advertising jobs in other enterprises Communications and creative agencies Telecommunications Marketing, media consulting, public relations Media engineering Professional training and continuing education Publishing

Contact

Faculty of Design – Computer Science – Media
Media & Design Management Program
Building B
Unter den Eichen 5
65195 Wiesbaden
Phone: +49 (0)611 9495-2440